
Zoom’s tiered pricing is pretty straightforward and affordable for small businesses. Hosts can prevent this by: a) setting up a strong password for the event b) enabling the Waiting Room feature or c) locking the meeting. This happens when someone who is NOT part of the meeting suddenly disrupts it. There are also security issues, such as Zoom bombing. There are distractions, such as pets, children, outside noises, and tech glitches. Of course, video calls aren’t without hang-ups. The host just needs to create a meeting, send an invitation, and have participants download the app to get started.

Even non-tech savvy folks can get it up and running in a few minutes. Part of Zoom’s popularity is its ease of use. Seeing colleagues has helped some feel less alone during the pandemic. With Zoom, you can host meetings, sync events with your calendar (so you don’t forget), and catch up with co-workers. Video conferencing became the norm when most employees had to work from home. With its user-friendly controls, tiered pricing, and real-time recording, no wonder it’s the leader of corporate video calls.

Others include Skype for Business, Google Meet, and Microsoft Teams.Īs of 2020, Zoom welcomed more than 2 million active users worldwide.

Zoom is one of the biggest and most popular cloud-based video conferencing platforms today.
